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OUR MISSION

Encouraging dialogue about and expression of needs that should be addressed.

America Hates US (or AHUS) is a contemporary lifestyle brand that reflects the current landscape of politics, health & socioeconomics.

Brewed to be equal parts informative, comedic & revolutionary, AHUS offers a tangible medium for those to communicate views we hold dear through the use of symbolic expression.

AHUS was not intended to make a passerby feel comfortable. However, our designs do not provide a podium for hate or discrimination either. Instead, we encourage dialogue, every day, everywhere, about needs that ought to be addressed.

 

HOW WE BEGAN

The AHUS brand emulates the personal styles and sensibilities of its co-founders, Brandon R. Rivera and Tareq G. Brown. Their friendship dates back to 1990 when they were neighbors in the Canarsie section of Brooklyn. Their interest to start an apparel line however originated during the 2016 presidential debate. Hate had catapulted to the forefront in the country’s national discourse and just tweeting about it wasn’t enough. The two decided to create an apparel collection that merged social awareness with street-wear aesthetics.

Today the brand is made up of Alison Fields, our Marketing & Communications Strategist; Amanda Luna, the brand’s finance and brand operations; Ashley Simpson, our Managing Editor and 2022 intern.

 

OUR CONTRIBUTIONS

Groups/Aid AHUS has raised money for:

The Ianna Project

NYC Alliance Against Sexual Assault

Period

Planned Parenthood

Success Academy Charter Schools

Urban Word NYC

The Yellow Fund

The 882 Project

Wear Your Voice

ACLU

American Foundation for Suicide Prevention

Amnesty International

Bennett College

Flint Filter Water

Girls Educational & Mentoring Services

Hurricane Victims in Antigua and Barbuda

Hurricane Maria Victims in Puerto Rico

National Bail Out